Privacy Policy

Privacy Policy

We respect your privacy and will do everything we can to protect your personal information from unauthorized use or disclosure. This policy explains how we acquire personal information through our website, social media channels and mobile applications along with how we use, share and safeguard your information. We encourage you to print this Privacy Policy and retain a copy for your records.


By accessing our website to obtain information or services or by providing solicited or unsolicited personal information to us online, at any of our retail locations, or through other means, you are acknowledging and agreeing that you have read and will comply with the terms of this Privacy Policy and consenting to our use of such information as detailed herein.

What is Personal Information

Personal information is any information that specifically identifies a customer, user, or individual.  For example, personal information may include, but is not necessarily limited to, a name, address, telephone number, e-mail address, or Social Security Number.  Personal information also includes demographic information such as date of birth, gender, geographic area, preferences, and any other personally-identifiable information. Personal Information does not include “aggregate” information.  Aggregate information is data we collect about a group or category of products, services or customers, from which individual customer identities have been removed.  For example, information about how a customer uses a product may be collected and combined with information about how others use the same product, with no personal information included in the resulting data.  Aggregate data helps us understand trends and customer needs so that we can better consider new products and services, and tailor existing products and services to customer demands.

Personal Information We Collect

We may gather personal information that you provide voluntarily while using our website, visiting our stores, participating in contests, sweepstakes or promotions or signing up for any of our programs, products or services. Personal information may also be collected when you contact us by phone or email, submit online comments or have in-store interaction with employees or our vendor partners.

When you shop at our stores or register for use of our services we may collect aggregate information about your shopping transactions such as the date of your purchase, product or items purchased and the dollar amount or purchase value. This information is only treated as personal information if we combine it with or link it to other information that may identify you.

We may obtain information about you from third parties such as through mailing or email lists, address verification, and demographic marketing that we combine with other personal information about you. This Privacy Policy will govern our use of such information obtained from third parties.

Through hosting our website, we or our vendor partner, may use “cookies” or other technology to manage our website and email messages in order to collect and track information over time about your activities on our website and across third-party websites that serve our advertising. If you visit third-party websites they may also collect personal information about your visit. This Privacy Policy does not apply to, and we are not responsible for, the practices of third-party firms that collect your personal information. We encourage you to check the privacy policies of other third parties, such as those of the manufacturers who supply the products we sell, to learn about the practices they use when collecting personal information through their websites, applications or other programs. Most Internet browsers allow you to remove or manage cookie functions and adjust your privacy and security preferences. Please consult the “help” function with the internet browser you use for more information and instructions.

Use of Information

We may use information gathered for a variety of purposes, including fulfilling and managing purchases, orders, payments, returns, exchanges and requests for information. Information may also be used to deliver coupons, mobile coupons, newsletters, in-store messages, emails and push notification or other mobile communications. Personal information may also be used to send marketing communications and other information regarding products, services and promotions we feel might be of interest. Your information may also be used to improve the effectiveness of our marketing efforts, including improvements to our website, stores, mobile experience, email communications and direct mail.  Information collected may also aid in our customer research and analysis, including focus groups and surveys,

Sharing of Information

We will not sell or otherwise share your personal information with other people or nonaffiliated companies for any purpose except those described above, or as required by law. However, we will share this information with certain business partners to provide requested service that we do not provide directly, but we will only share personal information with these business partners if they agree not to disclose the information to other parties and agree not to use this information to solicit business from you.

In addition, we may share aggregate data collected through the website that does not personally identify you or your personal information with our research partners, and may from time to time share this type of data with other business partners.

Also, we may disclose specific information upon governmental request, in response to a court order, when required by law, or to protect our or others’ rights, property, or safety. In these instances, we are not providing information for marketing or commercial purposes.

Public Information

Any information you submit through a public forum, such as a comment or chat board, forum or social media channel can be read, collected, or used by us and others, including, for example, to personalize your experience on our website. You are responsible for the information you disclose in these forums and such information is not protected under this Privacy Policy.


Our website is not designed nor intended to collect personal information from children under the age of thirteen (13), and we do not knowingly collect personal information from children under the age of thirteen. So that we may comply with the Children’s Online Privacy Protection Act, we ask that children under the age of thirteen not provide any personal information on this website. If a child under the age of thirteen has provided us with personal information, we ask that a parent or guardian contact us (link to contact us page / form) to authorize or remove this data. If we become aware that a child under the age of thirteen has provided us with personal information, we will promptly delete such information.

Choice to Opt-Out

We give you the following options to opt-out of receiving our communications, to request that we correct or delete your personal information, or, in the event that we share your personal information with any third parties for their own marketing purposes, to opt-out of such disclosures.  To exercise one of these options, customers may: (1) contact our customer support line at 1-888-896-8307; (2) email us at; and/or (3) contact us in writing at the following address (via certified mail, return receipt requested) with your opt-out request:

2244 45th St.
Highland, IN 46322

Confirmation of Opt-Out Request

You will receive email or written confirmation of your opt-out request.  If you do not receive confirmation from within thirty (30) days from your request, you are instructed to promptly contact customer service to verify our receipt and implementation of your request.

Policy Changes

This Privacy Policy is subject to change with limited notice.  This Policy may change, at any time, with limited notice to you.  You may contact us at to obtain the most current version of this Policy.  If any part of this Policy is held invalid or unenforceable, that portion of this Policy shall be construed in a manner consistent with applicable law to reflect, as nearly as possible, the original intentions of the Policy, and the remaining portions shall remain in full force and effect.


We have attempted to take all reasonable steps to have physical, electronic and procedural safeguards in place to protect personal information gathered through this website. This includes compliance with related federal regulations and may include use of industry-standard Secure Socket Layer (SSL) encryption to prevent any loss, misuse, unauthorized access, disclosure, or modification of personal information. Unfortunately, we cannot guarantee transmission over the internet to be 100% secure. As a result, while we strive to protect your personal information, we cannot guarantee or warrant the security of any information you transmit to or from our web sites, and you do so at your own risk.


You understand that any information you provide to us, or that you authorize others to provide to us in connection with your application for employment, may be reviewed by our staff and HR representatives. You further understand and agree that our staff and HR representatives may share this information with others on a need-to-know basis including, but not limited to, sharing it with hiring managers considering you for employment.

Questions and Comments

We’re here to serve you and we always listen to what our customers have to say. If you have a question, comment or concern about our Privacy Policy, please contact us at

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